I get a great sense of pride from
growing plants for other like-minded gardeners. To grow a plant from
a cutting/seed/young plant, pot it, train it and nurture it so that
it can be enjoyed by someone else is a great achievement; waving
goodbye to a trolley full of plants that you've grown is a great
feeling! There are many others that feel the same sort of
satisfaction in what they grow; these are the people who own, run or
work for independent nurseries around the UK.
More experienced gardeners know the
benefits of buying from independent nurseries. Typically a diverse
and interesting range of plants (often at competitive prices)
attracts gardeners to a particular nursery, while the quality of the
plants, advice and service that they receive brings them back for
more. I don't think there's any major competition between garden
centres and nurseries, providing that they aren't trying to compete
on each other's strengths. A trip to a nursery is a different
experience from a visit to a garden centre, so there should in an
ideal world be space for both types of business to exist in the
market.
|
Magnolia figo, not seen in a garden centre! |
The question is whether or not the word
'nursery' should mean something specific. I'm not aware of any
nurseries calling themselves a 'garden centre', but I do keep coming
across garden centres calling themselves nurseries, and it's this
that annoys me.
Defining a garden centre is quite easy;
a garden centre is a business that sells plants that it hasn't
produced itself (i.e. it has bought in from wholesalers), along with
a range of other things either to do with gardening or, quite often,
things unconnected with gardening.
Defining a nursery is a little more
difficult; at its simplest definition a nursery is a business that
grows and then sells its own plants (either as a wholesale or retail
business), but in truth most nurseries water that down at least a
little. The majority of nurseries grow most of the plants they sell
but also introduce plants from elsewhere to improve the range for
customers, typically adding houseplants or bedding from outside to
their own produced range of hardy stock. Some nurseries increasingly
fall into buying in plants from elsewhere to replace their own stock,
buying in plants that they could and should be growing themselves in
order to cut labour costs or to cover up gaps in staffing. My
question is simply whether or not there should be a clear definition
of 'nursery'?
|
Plants being grown at a nursery |
My motive for asking this question
could be put down to protectionism. In my experience nurseries are
often special places where the plants are the priority for the
business. Although many nurseries now boast a café and a shop
selling both gifts and garden tools/products, it is still the plants
that are the main draw of the business. The lure of being able to
find a special unknown plant and get the best quality advice from
people who've grown the plant and have experience with it... that's
what gives nurseries their status with gardeners, and it's this
status that some garden centres seem to try and capitalise on.
A business that buys in all of its
plants to provide greenery around its shop selling exclusive
(expensive) giftware and its award winning café isn't a nursery,
it's a garden centre. It cannot claim to have the plant range and
expertise of a nursery, nor should it try to. Nonetheless the
customer sees the word 'nursery' and is led to believe that they are
buying plants from a proper nursery, with the benefits that entails.
|
Old varieties like Cistus 'Enigma' can be found in nurseries | |
|
In the meantime it devalues the good
work of independent nurseries who must struggle in the face of the
pretenders. Should there be a proper definition of 'nursery', not to
penalise businesses who buy their plants in but to protect people who
are growing their plants themselves?
I don't think it's reasonable to put a
specific percentage on nurseries, but I personally think that a
nursery should be a business that grows no less than 70% of what it
sells, allowing bedding etc. to be bought in but keeping the business
true to its name, and I think that an alternative name like 'plant
centre' would be more appropriate for a business that grows a small
percentage of plants itself, so isn't a nursery but also isn't a
garden centre. The term 'plant centre' tells the customer that plants
are a priority for the business (as they would be for any business
that grows anything itself), but keeping the word 'nursery' for
businesses involved primarily in production.
So what do you think? Add your comments
here or on Twitter/Facebook.